Elettra Wiedemann
Programs & Experiences • Retreats & Immersive Design • Brand & Storytelling • Values & Partnerships •
Programs & Experiences • Retreats & Immersive Design • Brand & Storytelling • Values & Partnerships •
Programs & Experiences • Retreats & Immersive Design • Brand & Storytelling • Values & Partnerships • Programs & Experiences • Retreats & Immersive Design • Brand & Storytelling • Values & Partnerships •
I’m Elettra. I design experiences and partnerships that bring ideas and values to life — creating meaningful impact for organizations and clarity for individuals navigating complex decisions. Shaped by intellectual curiosity and an MSc from the London School of Economics, I bring ideas and values off the page and into the world through thoughtfully designed retreats, pop-ups, and immersive programs that are engaging, unique, and true to each brand. My work has shaped sold-out cultural programs, strengthened community engagement, and built meaningful connections between organizations and their audiences.
I also work 1:1 with individuals at moments of transition — helping them clarify priorities, define North Stars, and move forward with confidence. My clients include cultural institutions, healthcare and civic organizations, mission-driven brands, and individuals navigating pivotal personal or professional decisions.
How I Work…
Retreat & Experience Design
I shape retreats, conferences and immersive experiences that are intentional, memorable and authentic. Working with place, pacing, programming and hospitality, I help create experiences that resonate emotionally, elevate your brand, and stay with people long after they leave.
Program Renewal & Creative Direction
I partner with established organizations to evolve their programming –inviting in new audiences, hosts, and formats while preserving depth, rigor, and integrity. This often means rethinking format, tone and cultural context without abandoning what already works.
Translating Values Into Lived Experience
I bring ideas and values from the page or screen into the physical world through thoughtfully designed retreats, pop-ups, programs and immersive experiences that are unique, engaging, and true to your brand. I also partner with individuals navigating high-stakes personal and professional decisions to clarify priorities, define North Stars, and move forward with grounded confidence.
Storytelling & Voice
I clarify voice, narrative and tone – shaping language that feels grounded, human, and true. Drawing on years of writing program materials, editorial projects, graduate research, published articles, and my book, I translate complex values into words that resonate across experiences, programs, and written materials.
Experience Overview
Grounded in research and strategic insight, I bring rigor and creativity to every initiative. For a full look at my professional experience and education, please visit my LinkedIn profile.
Education
BA International Relations, The New School University
MSc Biomedicine, London School of Economics
Dissertation: Vertical Farming, Climate Change & the Future of Feeding Urban Populations
Languages
English, French, Italian
2015-2017
Mama Farm and Mama Farm B&B –Executive Director & Program Director
2022-2024
Mayor-Appointed Environmental Committee Member
2019-2025
Refinery29 – Editor & Content Creator
2014-2017
Impatient Foodie – Founder & Author
2013-2015
Goodness Pop-Up – Founder (NYC & Reykjavik)